• 9781292403274.jpg
  • 9781292403274 (1)
  • 9781292403274 (2)
  • 9781292403274 (3)
1

International Business, 17th Edition, 9781292403274

Regular price
RM 31.25
Sale price
RM 31.25
Regular price
RM 31.25
Worldwide shipping | ABA Bookstore
Worldwide shipping
Secure payments | ABA Bookstore
Secure payments
Authentic products | ABA Bookstore
Authentic products
  • John D. Daniels
  • Lee H. Radebaugh
  • Daniel P. Sullivan
  • Reid W. Click
  • 17th edition | Published by Pearson () - Copyright © 2022
  • 9781292403274

International Business: Environments and Operations  is your comprehensive guide to conducting business in international markets. Throughout the text, author John D. Daniels enhances his insights with contemporary examples and cases, balancing theory with practice and helping you apply what you've learned.

Now in its  17th Edition, International Business remains one of the best-selling, most authoritative texts of its kind. This edition remains current through updated author-written cases and expanded coverage of relevant political, economic, social, and institutional changes. You'll find the content provided to be relevant, practical, and rigorous in its thoughtful treatment of the subject matter.


PART I: BACKGROUND FOR INTERNATIONAL BUSINESS
1. Globalization and International Business

PART II: COMPARATIVE ENVIRONMENTAL FRAMEWORKS
2. The Cultural Environments Facing Business
3. The Political and Legal Environments Facing Business
4. The Economic Environments Facing Businesses
5. Globalization and Society

PART III: THEORIES AND INSTITUTIONS: TRADE AND INVESTMENT
6. International Trade and Factor Mobility Theory
7. Governmental Influence on Trade
8. Cross-National Cooperation and Agreements

PART IV: WORLD FINANCIAL ENVIRONMENT
9. Global Foreign-Exchange Markets
10. The Determination of Exchange Rates
11. Global Capital Markets

PART V: GLOBAL STRATEGY, STRUCTURE, AND IMPLEMENTATION
12. The Strategy of International Business
13. Country Evaluation and Selection
14. Export and Import
15. Direct Investment and Collaborative Strategies
16. The Organization of International Business

PART VI: MANAGING INTERNATIONAL OPERATIONS
17. Marketing Globally
18. Global Operations and Supply-Chain Management
19. International Accounting and Finance Issues
20. International Human Resource Management